Shower scene from <em>HQ</em>

Abstract

 This essay traces a 1990s image and a 21^st-century confession in the context of the legal trajectory of former athlete Andrew Ettingshausen’s genitals and his body as a commodity. It does so in the light of debates about contemporary masculinity and sports. Throughout, we shall be stalked by the image of his penis, its representation in a magazine, subsequent evaluations by courts of law—and the need to protect and develop Ettingshausen’s marketability.