MINIMIZATION OF ENVIRONMENTAL IMPACTS CAUSED BY CLOTHING PIECES DISPOSED AFTER MANUFACTURING: A BUSINESS MODEL PROPOSAL FOR THE CLOTHING POLO
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Abstract
The accelerated production of garments has become a constant problem in the current world, mainly due to the generation of solid residues from both the production process, as well as the inadequate disposal of these post-production pieces. In the municipality of Divinópolis, recognized by State Law 22.895 / 18, as the main manufacturing center in the state of Minas Gerais, this situation is no different. In this sense, one of the objectives of this study was to analyze the quantity of pieces produced and not sold by the clothing manufacturers in this municipality. To fulfill the proposed objective, a questionnaire was used for data collection. The results indicated an estimate of 100 million pieces of clothing in balances per year. In this way, it is proposed to minimize the environmental impacts caused by the early disposal of such parts through a business model: the implementation of a multi-brand outlet store to exclusively sell products on sales of companies in the manufacturing sector. In order to provide a secondary life for fashion articles, in addition to conserving the natural resources contained in the products and providing an appropriate destination in accordance with Law No. 12,305 / 10 (PNRS), this study is expected to contribute to the economic development of clothing manufacturing industries and minimizing environmental impacts caused by excess clothing items sent directly to landfills.
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